indie games promo & publishing services for cool games
indie games promo & publishing services for cool games
indie games promo & publishing services for cool games
PR, Marketing, Social Media projects we helped on
VR titles
More: Gibbon: The Beyond the Trees, Revita, Heavenly Bodies, The Last Clockwinder, Clone Drone in the Danger Zone, The Forgotten City, Lonely Mountains: Downhill, Jenny LeClue, Nimbatus, VirtuaVerse, Welcome To Elk, Bury Me, My Love, Legend of Keepers, The Gardens Between, Paper Beast, Darkside Detective 2, Eloh, Embr, Fugl, Monster Prom, Euclidean Skies, Marz: Tactical Base Defense, reky, The Flower Collectors, Sea Salt, Teenage Blob and Pigeon Simulator.
Games we publish
How we help indies
We know that every game is unique, so we focus on doing what makes the most sense for each game we work on. Sometimes that means getting covered by websites, sometimes it’s reaching out to content creators and streamers, sometimes community and social media presence is the goal and once in a while a game will require thinking outside the box.
More often than not it’s all of these things in different amounts, so we created three different options to help get your game out there!
PR & Marketing Retainer
Our “all-in” monthly retainer. We’ll put our heads together and figure out how we can boost your beautiful indie game’s presence and work with you to bring it to the right people. Services included in our monthly retainer contract include:
- Full PR & Marketing plan
- Game description and positioning overview
- Store page optimisation (Steam & Console)
- Press mail drafting & outreach (English, German & French)
- Influencer mail drafting (English, German & French)
- Influencer outreach (Twitch, YouTube & Facebook Gaming)
- Review code distribution
- Coverage tracking and reporting
- Social media & community strategy and guidance
- TikTok training and creation of example posts
- Discord server set up, review and guidance
- Detailed feedback on asset creation (trailers, gifs)
- Assistance in drafting major social media updates (tiktok, twitter, imgur & reddit focus)
- Guidance on current gaming events and awards to apply for
- The team is available via Slack (yours or ours), Discord or Skype to answer questions. Emails are cool too if you prefer that!
- NOTE: for a few selected projects we also take over social post creation like TikToks
Our free PR podcast
Promoting indie games is hard! Very hard!
In our new Podcast series, the Future Friends Games team share insights from years of marketing, PR, community and social media management for indie games, from high-level principles to detailed case studies.
Latest episode
Our free PR talks and blog posts
About us
We are based all over the UK, except Laura who is usually trapped in Denmark. Thomas and Paul founded Future Friends Games in 2017 after working together for a while. Since then we’ve been collecting nice people to come and work with us.
We love indie games, and we started the company to help indie devs build sustainable careers so we can have more of them. Here’s the team (in order of joining):
Thomas (He/Him)
Twitter / Olima
Best known for his GDC talks, his new goal is to become a tiktok influencer
Paul (He/Him)
Twitter / ThisPaulNadin
He used to be a chef and now he’s not sure what his job is
Alex (He/Him)
Twitter / Beesbreakfast
Constantly attempting to retreat into the wilds, we drag him back and make him do publishing things
Kris (He/Him)
Twitter / Kriswb
No spreadsheet too big, no backend too obtuse, he puts the whole company on his back every day
Grace (She/Her)
Twitter / GracinhaWrites
She’s becoming far too powerful and must be stopped, her second (!!) book is coming out next year
Caitlin (They/Them)
Twitter / thatsimicplayer
An artist with a thriving business and successful crowdfunding campaigns we somehow tricked into working here
Laura (She/Her)
Twitter / Cesaura_
AKA ‘the light in the darkness’. You’ll find her doing professional video editing and community management with a smile
Natalie (She/Her)
Twitter / Heartimecia
Award-winning journalist, destroyer of timezones, editor of visual novels and also consultant on narrative-focused AAA games and indies alike. No biggie! Will not rest until she learns everything about everything
Abi (She/Her)
Twitter / Opal-inkcosplay
She once cosplayed so hard she became a real videogame character. She’s like the Liam Neeson in Taken of TikTok sounds (not weird), we also throw publishing tasks at her.
Contact
Got questions? Interested in finding out more? Say hi!
Mail: hello(at)futurefriendsgames.com
Please be aware that we are often fully booked months in advance,
it’s never too early to get in touch!